
Google is looking ahead to mute their social networking service, Buzz.
Google declared it on their Friday blog that they will soon shut-down Buzz social service in a few months.
Buzz, a 20months old social networking service, surely won’t be missed by users. Buzz was launched by Google Corporation as an attempt to compete with their massive social rival- Facebook, but all in vain. It was a platform provided by Google for online-hangout of users with rest of their friends, but it neither attracted the users nor was whole heartedly accepted by them.
Google is shutting down this service because the Corporation wants to focus attention on their entirely new service- Google plus i.e. a three-and-half months old service and is being accepted by users graciously ever since it has been launched. In a short time, it has got 30million users as per Google CEO, Larry Page. Larry said that it will be our defending weapon to treat with the threats posted by Facebook for Google, holding more than 80 million users.
In a conference while discussing Google’s third-quarter-earning, Larry page confidently said that this new social site will provide a way for Google to “weave” its earnings. Google is shutting down this service because Google is incorporating its’ all services and products in Google Plus that will be a splendid experience for users- “auto-magical”, as he declared it.
This shutting-down news seems as if the early service users or adopters are betrayed by Google.
The threat while using Buzz was that once you get registered for this service, all your Google mail private contacts would be exposed publically like emails, ex-spouse, doctors and even your work contacts, etc. Once the user gets activation, it creates a social circle that automatically exposes all the email contacts. No privacy at all, but the privacy has even been breached by Buzz that is why many users felt betrayed and quit using Buzz because it surely was prick to the social life rather than ease.
Google tried to put the security-package for its users, but it was indeed too late. They have lost their customers for breaching their trust and the users were enough fierce to adopt changes.
According to Federal Trade Commission, Google has violated its security and privacy policies, defined for its users. Google Corporation excused for its privacy lapse and said users who have lost their private data because of their fault will be paid. Google paid 8.5 million U.S dollars as compensation to Internet privacy-and-policy organization to have a law-suit for all Gmail users who really suffered from their privacy failure.
Google Vice President, Bradley Horowitz said in a Friday blog post that “Changing the world takes focus on the future, and honesty about the past”, he added that “We learned a lot from products like Buzz, and are putting that learning to work every day in our vision for products like Google Plus.”
Larry Page has closed 20 other products since he has replaced Eric being new CEO of Google Inc. Page said that this effort is to get the supremacy again, they have lost in the Internet world.
These steps seemingly paid Google, as its quarter earnings have increased the stock closed at $591.68 on Friday.






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